Before the 2018 social crisis, several trade fairs for small entrepreneurs existed in Nicaragua, however, the young communicators Eveling Lambert, Cindy Bustamante and Irazema Soza, wanted to go further. They considered that they could contribute more than just organizing a marketplace and thus the Pinoleras project was born.
Pinoleras is a community platform that supports entrepreneurs through workshops, fairs, visibility, networking, entrepreneurship and music festivals.
The idea started as a response to the people who, through social networks, asked for advice to the founders on how to start a business. Pinoleras is known to the public and has been experiencing a growth in popularity due to the recognition for the work it carries out for the benefit of Nicaraguan entrepreneurs.
Pinoleras is also focused in the training of small business owners through workshops and advice. This training courses for entrepreneurs provide the knowledge and skills necessary to create, develop and launch their business idea.